Pricing & Process

Value For Money

We are innovating the way animated explainer videos are made by making them accessible to all.

We believe ambitious founders and businesses deserve powerful creative assets without the traditional agency price tag.

We have built the clearest pricing and deliverables system on the market because our goal is to be a trusted partner in your growth. Here, you will find our entire process laid out, with every question answered.

Discovery & Strategy

Simple Quostionaire

Through a discovery call or a simple online form fill, we gather all the information needed to understand your business, your audience, and your primary goal, whether it's a startup video for a product launch or a piece to drive new leads.

We analyze your needs and provide a clear recommendation for the exact solution that will have the most impact.

Basis Of The Project

Research & Market Analysis

With your information in hand, our team analyzes the market you operate in. This research is crucial for our B2B and SaaS clients, as it allows us to position your brand's style and messaging to connect instantly with your ideal customers.

  • Have a brand guide?

    We will adapt our work to seamlessly match and extend your existing style.

  • Starting from scratch?

    We will provide a professional Visual Style Guide for the video-including colors, fonts, and tone-at as extra addon for free!

The Blueprint

Script & Style Confirmation

This is our most critical and collaborative stage. We build a complete project "Blueprint" with you and offer unlimited revisions at this phase, ensuring you are 100% confident before production begins.

Your Blueprint will include options for you to approve, including:

  • Story Outline Options: We present different narrative approaches so you can select the most effective story.

  • Script Blockout: A detailed, scene-by-scene script mapping out the voice-over, text, and action.

  • Core Metaphors & Recurring Visuals: We define the key visual concepts that will make your message memorable.

  • Brand Visual DNA: A bespoke Visual Style Guide defining your video's unique color palette, typography, and illustration style.

  • Style Themes & Motion Direction: Clear examples of the animation style and feel, so you know exactly how the final video will look.

  • Strategic Calls to Action: We propose powerful CTAs engineered to drive your specific business result.

Approving this detailed blueprint guarantees a final animation you love, with no surprises.

Creative Process!

Where The Magic Happens

Once you approve the blueprint, our London-based team gets to work.

Our efficient, in-house animation pipeline, utilizing the latest motion graphics techniques and stylebank resources allows us to create your video from the ground up and complete the full production within 7 business days of starting this phase.

& Our Guarantee

Final Delivery

Once the animation is complete, we present it for your final approval.

  • Our Guarantee: We are so confident in our process that we offer a full money-back guarantee if the final animation does not match the approved blueprint.

  • Your Assets: Upon approval, we provide you with a complete toolkit of video files, content pieces - engineered to help you increase conversions and deliver a measurable ROI

Partnership For Your Future

Our Ongoing Commitment

Our partnership doesn't end at delivery.

We keep a safe backup of your final video for one year, giving you complete peace of mind.

We also ensure you are the first to know about new services that can help your business continue to grow.

And when you are ready to create your next visual asset, we will have your style guides by hand.

Animated Explainer Pricing

Built For Your Journey

30min Consultation

+ Simple Brand Style Guide!

FREE

  • Professional Consultation

  • Marketing Advice

  • Problem Solving Advice

  • Freedom For Questions

  • Personal Brand Analysis

  • Personal Style Guide Sheet

  • Action Plan

Animated Explainer Package

+ Free Complete Style Guide!

349£

  • Professional 2D Motion Graphics

  • Multiple Personal Addons

  • Problem Solving Strategy

  • Voice Over + Sound Design

  • Unlimited Blueprint Revisions

  • Start to Finish Stress Free

  • One Time Fee

  • 15 Second Storyline

Complete Visual Style Guide

120£

  • Personal Colour Scheme

  • Personal Font Guidance

  • Visual Representation Guide

  • 3x Call To Action, Catchprases

  • 10x Brand Style Themes

  • Personal Style Guide Sheet

  • Your Business Visual DNA

Our pricing is built on a modular system designed for maximum clarity and flexibility.

This allows us to easily scale your project up or down to match your exact needs and budget.

If your vision requires something more complex, we can build a custom package for you, always with the same transparent pricing and commitment to efficiency.

Pricing and Process FAQ

  • You just need to bring your vision. Our process is designed to guide you from there.

    We start with a simple discovery call or an online brief where we ask a series of questions about your business, your goals, problems you are facing and your audience.

    You don't need to have anything prepared - that is what we are here to build with you during our "Blueprint" stage.

  • The Blueprint is the complete strategic plan for your animated explainer video, and it is the most critical part of our process.

    We offer unlimited revisions at this stage to ensure you are 100% confident before production begins.

    It is a comprehensive document that includes multiple options for your approval, covering the story outline, script blockout, core visual metaphors, brand visual DNA (colors and style), motion direction, and the strategic call to action.

  • Our revision process is designed to be efficient and guarantee a perfect result.

    We front-load all creative decisions into the "Blueprint" stage, where we offer unlimited revisions on everything.

    Because we work with you to perfect this plan, we guarantee the final animation will match the approved blueprint exactly.

    This means no further revisions are needed at the end of the project -the perfect result is already locked in, saving you from the costly and time-consuming back-and-forth typical of other creative processes.

  • We specialize in creating videos for ambitious businesses of all sizes. Our process is perfectly suited for startups and founders needing a powerful investor pitch, as well as established B2B and SaaS companies in the UK looking to increase conversions with a professional brand video.

  • Our guarantee is simple: if the final animated explainer video we deliver does not match the script and style guide that you approved in the Blueprint stage, we will provide a full refund. It is our commitment to delivering a final product that has a clear ROI.

  • Our goal is to provide a complete, ready-to-use solution, not just a single video file. The exact contents of your toolkit are decided during our initial strategy discussion to ensure they are perfectly suited to your business goals. Alongside the main animated explainer video, your toolkit can include a variety of high-value assets such as:

    • Multiple GIF versions for your website or email campaigns.

    • High-resolution stills and presentation backgrounds.

    • Extra call-to-action variations for A/B testing your ads.

    • Vertical format versions for social media stories.

    • Other special cuts tailored for specific platforms or use cases.

  • Our London-based team is built for speed. The 7-business-day production timeline for a standard startup video begins the moment you give your final approval on the project "Blueprint."

  • We securely store your files for two reasons: first, to provide you with a safe backup, and second, to make it faster and more cost-effective for us to create new, consistent motion graphics or other video assets for you in the future.

  • We have experience working across a wide range of industries, particularly with B2B, SaaS, and tech startups.

    However, our core expertise is in making complex ideas simple and compelling, regardless of the industry. Our research process allows us to quickly learn the nuances of your market and create a video that speaks authentically to your audience.